Have a Site Map and Text-only Navigation

But there are two possible discrepancies that could be interfering with your content campaign's success: first, it could be that new factors have arisen-new competitors, new technologies, or changes in your customer base. Competitive research can also help you understand the general course of your opponents' SEO strategies, so you …

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Taboos about SEO that you should know

Perhaps that's where the biggest problem lies - too many marketers and businesses still think that great content equals great sales, right from the get-go. t will take anywhere from 1 month to 3 months to start seeing some shift, and likely 6-8 months to start seeing significant ROI from Search …

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How to learn about web 2.0 in a few hours

The debate over the importance of E-A-T 'an acronym for Expertise, Authoritativeness, and Trustworthiness, made famous by its inclusion in Google's Search Quality Evaluator Guidelines' will likely rage on for a while to come. Look at the domains being used to build links to your site. The most famous reason …

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Less is always better when it comes to metrics

But how do you get strangers to visit your site before they know anything about your business? Since some browser features cannot be polyfilled, we recommend that you check the polyfill documentation for potential limitations. Google and the other search engines use image-recognition software as part of their search algorithm …

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Make dynamic pages the focal point of your marketing efforts

Blogs, whether company-sponsored or posted by individual internet users, create a new form of word-of-mouth advertising. Research Your Clients. Doing things to competitors like using advanced knowledge of current search engine penalties from algorithm changes to sink them is an aggressive move by meanie-hat SEOs. Visually, I prefer handcrafted antique …

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Broken links

Placing keywords in these tags can be beneficial in some search engines. Be an SEO all-star. SEO's unfair characterization as a kind of alchemy over the past decade has caused many otherwise savvy business people to devalue its importance as part of a good, solid marketing plan for small, mid-sized …

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