Perhaps that's where the biggest problem lies - too many marketers and businesses still think that great content equals great sales, right from the get-go. t will take anywhere from 1 month to 3 months to start seeing some shift, and likely 6-8 months to start seeing significant ROI from Search …

This will get picked up by Google really quick and will improve your organic search traffic. Look for someone with ample experience, and services and/or guarantees to back up their work. Another interesting fact for you is Beverley is one of the nicest places to live in the UK …

Many CMS systems come with built-in review functionality. You need to see things from your customers' point of view and, more importantly, you need to write the things that appeal to their viewpoint. A local business competitor might not be your online competitor - welcome to a bigger game of tug-of-war …